Sales Keynote Speaker Programs
High Impact Sales Keynote Speaking & Training
Sales Keynote Speaker Howard Olsen offers powerful, street smart, results oriented sales keynotes, workshops, seminars and speaking programs that ignite your organization’s sales culture and deliver instantly usable process. All of our programs are tailored to fit you and your situation and harnesses real-world engaging experiences that that transfer to the field.

Sales Keynote & Workshop Topics

Sales Programs To Deliver Results
The Only Reason To Take A Course Is To Get Better At Something
We make sure you do. Learning happens when two things come together: a great instructor to show you the way and you putting in the required effort. Howard Olsen ensures you get both!
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The Sales Success Formula & Your Sales Blueprint
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Painless & Profitable Prospecting With Purpose
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Sell As I Buy: Selling To Different Personalies
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(Your Program Here)
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The Virtual Selling Masterclass

The Sales Success Formula
Overview
Our flagship workshop. Based on the High Output Sales System The Sales Success Blueprint is a powerful, street smart results focused experience that helps salespeople move through the entire sales process in a way that addresses real-world selling challenges that most sales training never even acknowledges. When you follow the process, you'll build deeper trust, establish value and closing sales is a pressure free, natural conclusion to a great conversation.
Your Complete Go To Market Action Plan

Consistent Repeatable Process
Learning Outcomes
- Learn To Sell Yourself Before Anything Else
- Pre-call Planning & Situational Awareness
- Lead Masterful Sales Conversations
- Learn Effective Questioning Skills
- Create Strong Customer Value Propositions
- Build Unshakeable Bonds of Trust
- Proactively Eliminate Objections
- Create A Pressure Free Path To Closing Sales
Delivery Methods
Live Onsite | Virtual Instructor-Led | Self-Paced eLearning

Painless And Profitable
Overview
Learning Outcomes
- Develop The Appropriate Mindset To Prospect
- Learn How To Sell Just The Meeting
- Create An Effective Process For Effective Prospecting
- Leverage Existing Customers For Referrals
- Turn Gatekeepers Into Advocates
- Develop Value Propositions That Secure Meetings
Delivery Methods

Why Don't You Sell As I Buy?
Overview
Using The Sales Style Indicator
One size does not fit all. Your prospects are individuals with personalities as varied as their business needs, so a successful salesperson needs the ability to identify and sell to different personality types quickly and easily. In this course we utilize the Sales Style Indicator (SSI), a powerful communication tool that helps you and your team discover their natural selling (communicating) style while immediately providing a framework to determine a clients’ preferred buying style. We'll help you identify your natural communication tendencies on three axis: Big Picture vs Detail | Task vs People | Verbal vs Non Verbal. None of these or inherently positive or negative, but if you're a big picture focused person dealing with a detail oriented prospect you could miss a sale you were rightly qualified for simply because your focuse was different that theirs. Participants identify their specific style pattern(s), to understand their strengths and potential challenges while at the same time understanding their customers orientations so they can be more effective in reaching those customers / stakeholders from their preferred style of receiving information, ultimately closing more sales.
Learning Outcomes
- Identify Your Natural Communicating Style
- Discover Your Strengths Potential Drawbacks
- Create An Effective Process For Predictable Prospecting
- Identify Others' Communiction Styles Quickly
- Create Stronger Connections With Most People
- Improve Your Communication Effectiveness
- Have A Good Laugh With Yourself - This Is Fun!
Delivery Methods

Custom Sales Training Workshops
Overview
Developing Your Custom Sales Training Program
Topics Of Focus
- The Guaranteed Close
- The Real Law of Attraction
- Questions That Sell
- The 5 Decisions And Your Sales Playbook
- Prospecting With Purpose
- Likeability Credibility and The Sales Style Indicator
- Your Topic Here
Delivery Methods
The Virtual Selling Masterclass
Overview
In these uncertain times, businesses that have clarified their value proposition and built a customer focused sales plan are much more likely to survive and thrive. Because we want to meet you where you are in this season, we are now live streaming the entire Sales Success Formula – Virtual Selling Masterclass to your home or office!
Five Weeks To A New Sales Playbook
Harness our proven sales process which has been taught to thousands of sales professionals. Optimized for live, virtual, online delivery , in 5 weekly sessions you will learn an iron-clad, street-smart virtual sales process and build your own personal Sales Blueprint that will get you closing more deals in less time at higher margin.
The Sales Success Formula With Technology

Learning Outcomes
- Learn To Sell Yourself Before Anything Else
- Pre-call Planning & Situational Awareness
- Lead Masterful Sales Conversations
- Learn Effective Questioning Skills
- Create Strong Customer Value Propositions
- Build Unshakeable Bonds of Trust
- Proactively Eliminate Objections
- Create A Pressure Free Path To Closing Sales
- Use Technology To Create A Commanding Presence
Speaking Programs To Drive Change
Professional Speaker Howard Olsen delivers dynamic, content rich keynotes and breakouts to help salespeople become highly differentiated leaders that bring value to every interaction. He shares fresh strategies, sound advice and unique perspective that's instantly actionable wrapped in truth, humor and humility.

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It's Not Rocket Science: The Art Of Building Your Sales Process
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You Had Me At Hello: Virtual Sales Success Strategies
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Recession-Proof: 6 Keys To Uncommoditize & Lift Sales
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(Your Topic Here)

It's Not Rocket Science
The Art Of Building A Winning Sales Process
Overview
Learning Outcomes
- Learn Why The First Sale Is Always To Yourself
- Discover The 3 Keys To Creating Value
- Receive Powerful Techniques To Lead The Dialogue
- Build Trust And Loyalty Competitors Can't Shake

You Had Me At Hello
Learning Outcomes
- Overcome The Implied Akwarness Of Virtual Meetings
- Command And Keep The Attention Of Your Attendees
- Learn The Art Of Online Rapport Building
- Lead Masterful Virtual Meetings
- Create High Degrees Of Differentiation and Value
- Leverage Technology Best Practices
- End Every Meeting With Mutual Agreement and Decisive Calls To Action

Recession Proof Selling
Overview
It looks like a perfect storm. A global pandemic, people getting laid off, small businesses closing and companies cutting back. Economic downturns trigger layoffs and prompt business owners and salespeople to panic. But now is not the time to panic, now is the time to celebrate, dig in and double down on you sales efforts.. While your competitors are scaling back you have unprecedented opportunities to connect with prospective customers you've never had access to. Now is the time to sharpen your sales activities and capitalize on the opportunities you may not even realize are before you!
In this dynamic and engaging program, Howard will relate the lessons learned having gone through 3 serious recessions; tripling his business through each of them by simply addressing his own personal economy and the mindset around delivering extraordinary value to his clients. Your about to receive stories from the road with lessons you can use today to not just survive but to go ahead and thrive.
Learning Outcomes
- How To Shift Your Attitude And See What Others Don't
- How To Deliver Value And Not Price
- Discover How To Get Out Of The Crowd And Rise Above The Noise
- Learn How Going The Extra Mile Pays Extra Divdends

A Custom Keynote (Your Topic Here)
Overview
Developing Your Custom Content
Topics Of Focus
- The Attitude Factor
- Finding Your Why: The Power Of Vision
- Prospecting With Purpose
- The Three Truths Of Selling And The Sale Style Indicator
- The 5 Decisions And Your Sales Playbook